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Showing posts with label BCCI. Show all posts
Showing posts with label BCCI. Show all posts

Wednesday, March 24, 2010

Brand IPL touches the sky

Source: iplt20.com

22 Mar, 2010

Mumbai: After capturing the hearts and minds of millions all across the world, Indian Premier League has now crossed another landmark.

According to a recent study by a UK-based brand valuation consultancy, the brand value of the IPL has more than doubled to USD 4.13 billion (over Rs 18,000 crore) from USD 2.01 billion in 2009.

Interestingly, brand IPL has a higher valuation than English Premier League club Manchester United, which is valued close to USD 3 billion.

"The IPL brand alone has risen significantly from the previous year's valuation providing tremendous economic value to its owner BCCI," Brand Finance, the brand valuation consultancy, said in a media release.

"In comparison to international benchmarks for sporting business such as EPL (English Premier League) which is valued at $12 billion, the IPL juggernaut, in a short span of 3 years, is valued at $4 billion and has the potential to grow further," said Unni Krishnan, Managing Director of Brand Finance India.

"A huge amount of intellectual property is being created by the complete IPL ecosystem which was sustained despite last year's difficult economic conditions. This demonstrates the exponential value of IPL and the brand potential in a cricket loving country like India and other global cricketing countries," Brand Finance said in a release.

The franchises have been a part of this growth. Chennai Super Kings, who were ranked fourth last year, has emerged the most valued franchise in 2010. The CSK franchise has moved up the ladder to number one with a valuation of USD 48.4 million. The Kolkata Knight Riders co-owned by Bollywood actor Shah Rukh Khan comes in second with a valuation of USD 46 million and the Rajasthan Royals, co-owned by Bollywood actress Shilpa Shetty comes in third with USD 45.2 million.

The Royal Challengers Bangalore, owned by Vijay Mallya, is ranked fourth with a valuation of USD 41.9 million and is followed by the Mumbai Indians (USD 40.8 million), Delhi Daredevils (USD 40.5 million) and Kings XI Punjab ( USD 36.1 million). The Deccan Chargers are at the base with a valuation of USD 34.4 million.

Will Sahara now drop Team India?

Source: Times of India

NEW DELHI: Is IPL's ever-growing stature adversely affect Team Indian's fortunes? It's likely. After buying the IPL Pune franchisee for a whopping Rs 1702 crore, a strong buzz is that Sahara India is having a rethink on its deal as the main sponsor of the Indian team.

"We haven't taken a call. We will decide on it once the Twenty20 World Cup is over. As of now, we are still with the Indian team and hopefully, will continue our association," Abhijit Sarkar, Sahara's head of corporate communications, told TOI on Tuesday.

Till date, Sahara has paid Rs 400 crore for the Indian team sponsorship in the last four years and so. It's four-year contract with the Indian cricket board ended in December 2009. But it was asked to continue for another six months after BCCI could not find any takers for the sponsorship, at the price it was asking for. As per the deal, Sahara is paying more than Rs 2 crore for an ODI, almost Rs 2 crore for a Test and more than Rs 1.5 crore for a Twenty20 match that India play.

Now that Sahara has joined the big league of IPL team owners after forking out a huge sum, will it have the money and the inclination to continue to be the main sponsors of the national team? If no, then what happens to brand Team India? Well, only time will tell. Sarkar, on his part, clarified, "We wish to continue the association and we'll discuss it out."

On Tuesday, Sahara chief Subroto Roy was quoted by agencies that the group was reviewing the sponsorship with the Indian team.

Tuesday, March 9, 2010

IPL governing council rejects Jadeja's appeal

Taken from: Rediff.com

Ravindra Jadeja's appeal against a one-year ban for violating IPL's terms and conditions was rejected by the organiser's governing council on Sunday.

Jadeja received a ban last month for negotiating outside his contract with the Rajasthan Royals.

Jadeja, who represented Rajasthan Royals in the last IPL, claimed in his appeal that he received the BCCI's nod before looking for contracts with other teams.

Jadeja's contract with the Royals ended last December.

According to Cricinfo, IPL vice-chairman Niranjan Shah raised the issue of reducing the ban on Jadeja with BCCI President Shashank Manohar on Sunday in Mumbai, but his appeal was turned down.

"He (Manohar) did not want to set a wrong precedent, so he dismissed the request. So Jadeja now cannot play in the IPL (this year)," an IPL official said.